Comments on: DESPERADO: The Age offers subscription discount of 97.5% to disguise circulation freefall

By: Anthony from Parramatta

Anthony from Parramatta — Sat, 21 Feb 2009 22:36:17 +0000

I can get the SMH free at my gym. Even at this bargain price, there’s still a large pile left towards the end of the day.

By: Walter Plinge

Walter Plinge — Sat, 21 Feb 2009 03:06:15 +0000

“How can i get this offer if i’m not a Melbourne FC member(or supporter)?”

Do you actually want to read The Age? My friend, get a life or a hobby.

By: Demons First

Demons First — Fri, 20 Feb 2009 22:27:04 +0000

Perhaps this is cannier marketing than vex gives credit. Oft the butt of jokes for their wealth, MFC members are a ripe bunch for selling. the age will be able to sell a clique easily understood by the likes of BMW and volvo when doling out advertising bucks. all the email shows is that there has been a slower take up and it’s a precursor to todays match in launceston – get the deal and get the result and all the detail in the paper.

super deals having been going on at the HUN for uni students and the like for years. same reason.

if anything its smarter.

By: Andrew Landeryou

Andrew Landeryou — Fri, 20 Feb 2009 06:11:00 +0000

Very good point. We’ll look into that.

By: Unfairfax

Unfairfax — Fri, 20 Feb 2009 05:55:17 +0000

Your numbers are wrong. When you add the home delivery fee and newsagent commission which they must pay on every home delivered copy, the real discount is more like 120%.

By: recycling

recycling — Fri, 20 Feb 2009 03:57:26 +0000

They are very concerned about the environment about channel deepening but what about the paper they waste on printing classifieds no-one reads anymore.

By: market forces

market forces — Fri, 20 Feb 2009 03:53:36 +0000

It’s the market at work. $10 a year, The Age is probably worth that and no more.

By: What about Thursday

What about Thursday — Fri, 20 Feb 2009 03:53:02 +0000

Good deal but I wouldn’t take it without the Green Guide. The Age isn’t good for much else except toilet paper substitute.

By: centaur009

centaur009 — Fri, 20 Feb 2009 01:00:14 +0000

How can i get this offer if i’m not a Melbourne FC member(or supporter)?

By: centaur009

centaur009 — Fri, 20 Feb 2009 00:40:23 +0000

Although i appreciate VexNEws war on the AGE, it still remains the best of a bad bunch. surely Vex isn’t suggesting we read the Hun or the opposition gazette the Aus?

By: ANON

ANON — Fri, 20 Feb 2009 00:07:27 +0000

This isn’t new. The Age have been offering the same discount to Melbourne Victory members all season.